Marketing Technology & AI
A curated set of sources for building modern marketing capability and using AI responsibly and effectively.
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Adopt software thinking so marketing learns faster and ships smarter work.
The evolving map of martech and sharp commentary to stay oriented.
Practical guide for using AI as a strategic thought partner to escape operational overwhelm and drive growth.
Why adoption stalls and how leaders can overcome resistance with intention.
A thoughtful take on responsible AI design and deployment in the real world.
Practical guide from Wharton professor on working with AI as co-worker, teacher, and strategic thought partner.
How leaders can make better decisions by understanding and leveraging algorithmic thinking.
Critical perspective on separating genuine AI capabilities from overhyped promises.
Industry-leading research and analysis on martech trends, vendor landscapes, and best practices.
Weekly newsletter with practical AI experiments and insights for business leaders.
There are many more strong resources in this space. If you'd like, I can curate a personalized list based on your role and goals, or summarize these for your leadership team.
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